Tag Archives: Twitter

Using Vistaprint Business Cards For Networking

Networking events are a great way to meet new contacts but only if you’re ready to do so. Fortunately, there are some steps that you can take to get the most out of this event.

Before the event you should:
1. Learn about who will be speaking or who will be in attendance.
2. The day before the event you should post on LinkedIn that you’ll be attending the event. Provide a link for them to learn more.
3. Make sure you can tell someone all about you in a matter of just a few seconds. This is where it’s a good idea to have great Vistaprint Business Cards ready to hand out to anyone who asks for them.
4. Review your Vistaprint business cards to make sure that all of your contact information is correct.

Business Cards

FirmBee / Pixabay

During the event you should:
1. Be confident.
2. Take notes to share on Twitter later.
3. Listen more than you talk.
4. When you do talk, be brief.

After the event you should:
1. The next day you should send a quick note to everyone you’ve met. Consider connecting on LinkedIn with some of those you feel you connected best with.
2. Update your LinkedIn with how much you enjoyed the event and how you’re looking forward to the next one.
3. Update your blog with information and pictures from the event then share it with others.

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Promote A Facebook Fan Page With Facebook Promotion Cards

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Promote A Facebook Fan Page With Facebook Promotion Cards

 

Facebook has become an incredible marketing tool for small businesses, entrepreneurs, musicians, entertainers, and many more. Facebook promotion cards offer an easy and effective way to spread the word about a Facebook fan page. Get more attention and more visits to a fan page by using a well designed promo card.

 

Illustration of Facebook mobile interface

Illustration of Facebook mobile interface (Photo credit: Wikipedia)

 

Utilizing a Facebook fan page is a smart way to market on the web. Millions of people access their accounts on the social networking site each and every day, so there is the potential to reach a wide variety of individuals. With Facebook promotion cards, people who may not have ever had a chance to see a particular page will now have their interest piqued. It is an affordable and savvy marketing tool.

What makes a Facebook fan page so useful is that it allows for instant connection with others. A page administrator can communicate directly with fans and answer questions, as well as post important updates that are visible right away. It is the perfect way to spread the word and get a name out in the public.

Technology has changed the way that marketing is done today. The web is the perfect place for promoting a business, idea, individual, and just about anything else. It is a key element to successful promotion and marketing in the modern world, and is likely to remain significant for some time. Facebook promotion cards offer the simplest and most effective method for gaining new fans and bringing more eyes onto a Facebook fan page.

 

 

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Effective Social Media Marketing Using Google Alerts For Small Business

Buisness 
Cards

Google Alerts

Image representing Google Alerts as depicted i...

Image via CrunchBase

Only a small percentage of small business owners believe their social media strategy delivers all they need. In my opinion, a trusted adviser should inform SMB customers about ways to leverage this online technology in their favor.

Reputation management is crucial when utilizing social media. Google Alerts is a service that allows you to receive updates about what is posted online about your products, personnel and company as well as your competitors. You can have updates delivered immediately, daily or weekly to allow you a chance to respond to any issues quickly.

Business owners should also monitor the sites that rate businesses and read all negative and positive comments. These sites include ResellerRatings, Ripoff Report and Angie’s List. You should attempt to satisfy any customers that write negative reviews or at least respond to their concerns.

Your goal is to create an interactive online community with two-way communication between the company and its customers. Twitter, Facebook, YouTube and LinkedIn are the most popular sites but many small businesses ranked Google+ the highest for being the most helpful in a recent industry study by Vocus.

StumbleUpon was ranked between YouTube and LinkedIn as far as being helpful, but it ranked low in the number of small business owner users. Foursquare and Pinterest are two more effective social sites for building community.

A blog is another useful tool but it requires a bigger time commitment than other options.

The business owner can decide whether to set up a landing page directed to a specific item or a home page. Careful analysis of results is necessary to determine if the strategy is reducing complaints, increasing traffic, raising community awareness and bringing in new customers.

Allocating traditional media resources to interactive media strategy is one way to deal with the cost. Many businesses decrease spending in print ads and direct mail.

You must let your customers know that a social media marketing strategy is effective with a solid plan, execution, evaluation and revision when necessary.

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Powerful Business Cards – What about the Back?

Powerful Business Cards – What about the Back?

Business cards are one of the best ways to help your business get new customers. In just those couple inches of paper, you can capture their attention and leave them wondering how they have ever managed in life without your product or services.

What about the back of your business card? You’ve got lots of options and it is worth investing some time and thought into the question of what will work best for your business. Here are some of your possible options:

  • You could leave the back blank. There is not much benefit to leaving the back blank because you’re already paying for the card and it is usually not much more expensive to have something printed on the back. This option is better than one other, though – having the printing company’s ad on the back of your card. Some people take advantage of the free business cards offered online and while that can work in some situations, it is better in business not to have other company’s information on the back of your business card.
  • You could use the back for appointment information. If your business is appointment-based, it makes sense to have a slot on the back of your business cards for recording your client’s next appointment. You can save money by doing this on your business card rather than having separate appointment cards.
  • You could have a mobile marketing (SMS) message on the back. Many companies are using mobile text messaging as part of their marketing strategy. By having a simple “Text (something) to (your short code)” message on the back of your business card, you can build your marketing list for free while you’re handing out business cards.
  • You could offer your prospects something that will help them take action faster. You could offer a free report, consultation, gift with purchase, or discount on the back of your card, and people will not only hold onto your card longer, they’ll become your customer faster.
  • You can include more information about your business, e.g. addresses of your other branches. If you have one branch only, you can have a small map with directions to the location of your business on the back of your business card.
  • You can get the address of your Facebook, Twitter, LinkedIn and other social profiles printed on the back. It’s a great way of connecting with your customers and prospects alike. Prompt them to share their thoughts and suggestions with the company (or you) on your social media profiles.
  • Offer incentives – You can always lure people into buying your products or subscribing to your services if you offer them an incentive. If you have a promotional offer where buying your product gets them into a lucky draw for a free iPad, get it printed on the back of your business card.

Don’t ignore the back of your business card. It’s small, but it’s valuable real estate that can do more to build your business than you might imagine.

The author is a professional blogger who about business and technology with special focus on communication technologies like online fax & related services.

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Why Using Twitter Can Really Boost Your Tutoring Business

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Having a successful online Tutoring Business is a lot of work and it takes time to build. Sometimes the success of your business just comes down to exposure, or the lack. When it comes to using social media today, it will not be hard to make sure that your Tutoring Business get great exposure. By leveraging social sites like twitter, you can use the Internet to your advantage. Using twitter is a great way to build a presence in social media. You can Twitter for a number of things. For example, reaching out to your target audience in the best possible way. Your online Tutoring Business will do nothing but go up when you follow these handy hints on how to use Twitter.

You want to make the right impression on Twitter. Overloading your followers with promotional content is not a great idea. You want to make sure that you are responsive to other people’s content as well. Connecting with people means being friendly to them as well as paying attention to their interests. The idea behind Twitter is to make real connections with people who share your interests.

Whether you’re website is about pet grooming, building cars, or starting a tutoring business, you will be able to build a network on Twitter. The way to engage people about your tutoring business website is to share your valuable information.

You will want to answer questions, perhaps suggest solutions and post helpful links . You can post links to sites other than your as well. This really makes you appear confident that your site stands above the rest. You are not afraid to share what other people saying about your topic. It doesn’t matter what market you’re targeting, this is very important to gaining people’s trust and letting them know that you are an expert in your field.

The internet is an ever rapidly changing universe, and to succeed in this setting you have to be using the most recent strategies. Social sites are currently the rage  and they will get even bigger over the next few years. Improving your business connections through the use of these sites can only help your business. You can also save your tutoring business a lot of money by using this type of advertising. Using social media makes for a very laid back working environment.  Stop by The Classroom Guide today for a free e-book on how you too can start your own online tutoring business.

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Marketing your Craft Business Online and Offline

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Starting a business can be overwhelming, but when it’s doing something you love, there’s more motivation behind you. If you want to start a craft business and sell handmade items, it will take a lot of work to be successful, but it can happen. You might not earn quick money up front, but with persistence, patience, hard work, and a little bit of good luck, you can make it.

Marketing

The product you make is only part of what will make you successful. It all comes down to the marketing strategy. In fact, the product is part of marketing. The 4 P’s of marketing are product, placement, people, and promotion. We will break down each one of these P’s as part of an online and offline craft business to help you understand how you should set up your own marketing strategy.

Product

The product you make is very important. Because it is a handmade item, it must be top quality and unique. Use your skills to design a product that is unique (one of a kind/can’t buy it anywhere else) so that if they want it, they have to buy it from you. For example, if you want to sell knit sweaters, make up your own design.

Make sure it is excellent quality. If you’re just starting out and your quality isn’t up to par. Practice a bit until you make a product you can be proud of. If you just started knitting sweaters, keep practicing until you make a sweater you will love to wear out and show off. Also learn how to effectively price your product. Don’t sell yourself short, but keep it affordable to the demographic you’re selling to.

Placement

Placement is all about where you sell the product and how you package it or set it out. To be an online and offline business, sell at a variety of different venues. Online you can set up your own website and sell directly from there, or you can sell through Etsy.com. Etsy.com is a craft selling site that will help put your product in front of buyers. I suggest doing both, or at least advertising your Etsy.com store at a variety of online places. Ebay is a good site to look into as well.

For offline locations, you have the chance to sell in person. Try places such as the following:

  • Craft fairs
  • Carnivals
  • Flea markets
  • Consignment shops
  • Start your own shop or boutique

Promotion

Promotion is extremely important. Cross sell with your different venues. Hand out fliers and business cards at fairs and markets with your website on it. Have a blog attached to your website with an up-to-date schedule of what venues you will be at in coming weeks. Encourage customers to check out your blog or website.

People

The people are those you want to sell to. For online promotion using people, use Facebook, Twitter, and other social media to network and build relationships that can give you a name. More Facebook friends and Facebook ‘likes’ means putting your business in front of more eyes. Tell all your friends and family about your product and ask them to spread the word.

Survey your customers. It’s the customers, the people, that you want to take interest in your business and sell to. Give customer surveys randomly in person and online. Ask them about the product, the sales process, and everything else you can think of to help your business without making the survey too long. Use the information you gather to improve your business.

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