In the future, there will be a huge integration of social media and digital out of home advertising. Here is why:
The reason most companies are switching a majority of their marketing budgets to the web is traceability. You can now see exactly what results you are getting for a specified price or budget. You know exactly how many times your ad is viewed, and who is viewing it. This sort of analytical mastering is what advertisers are looking for.
If digital out of home advertising is to thrive in the future, there has to be an integration of … Read more at Free Business Cards