What to Put on a Business Card (and What to Leave Off)
A business card has one job. It gets someone from “nice to meet you” to a real follow-up, and it has to do that in about the time it takes to glance at it. Most cards fail because they say too much, or the wrong things. Here is a plain way to decide what goes on the card and what stays off.
Start with the one action you want
Before you pick a font or a paper stock, decide what you want the person to do next. Call you? Visit a website? Book a time? The answer decides which contact … Read more at Free Business Cards