Effective Social Media Marketing Using Google Alerts For Small Business

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Google Alerts

Only a small percentage of small business owners believe their social media strategy delivers all they need. In my opinion, a trusted adviser should inform SMB customers about ways to leverage this online technology in their favor.

Reputation management is crucial when utilizing social media. Google Alerts is a service that allows you to receive updates about what is posted online about your products, personnel and company as well as your competitors. You can have updates delivered immediately, daily or weekly to allow you a chance to respond to any issues quickly.

Business owners should also monitor the … Read more at Free Business Cards